Tag Archive for: Red Deer Small Business

My Why

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Started a phenominal book a few days ago – Start with Why, by Simon Sinek. FANTASTIC BOOK! Got me to thinking…last year I was approached a few times to do web design for other companies, as in do contract work. I bid on a couple but something just didn’t feel good about it. Why?

WHY did I quit my job at Genivar after 10 and half years?

WHY did I choose this path?

Not going to lie, it’s totally because I LOVE IT. But why is it that I want Unlimited BS to be strictly about small business?

Because I like the little guy. Not just the new ones, but small business in general and I think that even though they may have a small budget trying to get the ball rolling, they still deserve the same opportunities as the big guy with loads of cash burning a hole in his pocket.

And doesn’t it seem the little guy seems to always have crazy passion for what they do? I THRIVE on that!

In my short time in this industry, I’ve met some pretty incredible clients doing some pretty cool things. Learning about what drives them, what they have to offer is what drives me. Their enthusiasm is contagious, and I love that.

THAT is why I can’t contract myself out and be a middle man. I NEED the part of my job that is getting to know about your business…from you. The part where we sit down (over coffee!) and you share your love for your job. I love that part as much as the actual building of the website.

I’m only 4 chapters in…but this is what I’ve discovered about Unlimited BS so far…that is my WHY!

Best Day in the History of the World

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Don’t get all judgy…yes, the birth of my child and my wedding day all come first.

There..now on with my post 😀

November 1st was a total wicked day for me. Despite the fact it started before 8am. Red Deer launched Social Media Breakfast which is a networking group that meets once a month over breakfast. Read more

Tweet Tweet!

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The first of probably 10 million blog posts about twitter.

Two things you NEED if you are a small business:

  1. A website! I happen to know an affordable website designer that can hook you up
  2. TWITTER!

When I first thought about starting a web design business, I thought I’d offer Twitter 101 to my clients too because I see such HUGE value in it.

So here it is, your Twitter 101  —>  DIVE IN! That’s my BS twitter course.

Don’t be freaked out that you have to engage everyone the first week. It’s not going to happen. Just converse….re-tweet…find people who offer you humour, advice, opinions, and knowledge and follow them.

Learn.

Twitter is an AMAZING tool. The thing is no one can make it amazing for you….you need to take all that is YOU (okay, maybe not ALL, I may be an “extreme tweeter”) and put it out there. Let people see who you are and what you and your business are about. I can’t say enough about letting your personalty show, letting people get to know you makes them want to know about your business even more. I can honestly say I’ve gained not only clients, but friends through twitter (<—I know you just groaned at that statement, but it’s true!)

You hear a lot about engaging people on twitter, so I’m not going to use that word. You need to suck them in with your awesomeness. Be You. If you are passionate about what your business has to offer, share it. People will respond. I guarantee it. Give it 30 days and you’ll be hooked.

If you still think you need more than that 30 second intro to twitter, just ask, I’d be happy to show you around my second home. If you need more than that or aren’t willing to jump in that aggressively, I can point you in the direction of local peeps who offer detailed courses of all things social media.